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	1.	Managing brand equity Capitalizing on the value of a brand name by AAKER, David A [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 1991 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 AAK-N1. Add to cart (remove)

	2.	Building strong brands by AAKER, David A [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 1996 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 AAK-N6. Add to cart (remove)

	3.	No cover image available Brand leadership by AAKER, David A JOACHIMSTHALER, Erich [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 2000 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 AAK-P0. Add to cart (remove)

	4.	Brand portfolio strategy Creating relevance, differentiation, energy, leverage, clarity by AAKER, David A [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 2004 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 AAK-P4. Add to cart (remove)

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