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Brand failures The truth about the 100 biggest branding mistakes of all time by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 HAI-P5.

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2.
Brand royalty How to world's top 100 brands thrive and survive by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 HAI-P5.

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Brand success How the world's top 100 brands thrive and survive by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 HAI-Q1.

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Shaheed Sukhdev College of Business Studies Library
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