000 00387nam a2200145Ia 4500
008 140613s2010 xx 000 0 und d
082 _a658.8
_bJOU-Q0
245 _aJournal of marketing (2010)
_bJan-June
260 _bAMERICAN MARKETING ASSOCIATION
_aU S
_c2010
300 _a
_bHALF LEATHER
650 _aMARKETING
650 _aMARKETING MANAGEMENT
700 _a
_e
942 _2ddc
_cBK
999 _c10548
_d10548