000 01203npc a2200181Ia 4500
008 140613s2012 xx 000 0 und d
060 _a658.4
100 _aSAXENA, MANISHA
245 _aImact of corporate social responsibility on corporate sustainability
_bA study of the Indian banking industry
260 _c2012
300 _a39-54
520 _aCorporate social responsibility (CSR) is a tool used by the corporate to live up to the peolpe's demand that organizations be more responsible to the environment they operate in. This paper make a humble attempt to examine the impact of CSR on corporate sustainability (CS), defined in trms of an organization's financial performane, in the Indian banking industry. It tries to draw a relationship between CSR rating and an organization's financial performance indicators like Profit After Tax(PAT) and Earnings Per Share (EPS) after controllings for the effect of other variables like size of the organization and age of the organization
653 _aCORPORATE SOCIAL RESPONSIBILITY
653 _aEXCECUTIVE MANAGEMENT
700 _aKOHLI, A S
773 _oP14592
_nM
_933649
_011232
_tIUP: JOURNAL OF CORPORATE GOVERNANCE
942 _2ddc
_cARTCL
999 _c11524
_d11524