000 00975npc a2200169Ia 4500
008 140613s2013 xx 000 0 und d
060 _a658.8
100 _aHOMBURG, CHRISTIAN
245 _aCorporate social responsibility in business to business markets
_bHow organizational customers account for supplier corporate social resposibility engagement
260 _c2013
300 _a54-72
520 _aDespite the high relevance of corporate social responsibility (CSR) in current business practice and the considerable research on CSR outcomes in consumer markets, investigations of its influence on organizational business relationships are scarce. replying on institumental stakeholder theory, the authors develop and empirically test a framework of the inflence of a supplier's CSR engagement on organizational customer outcomes.
653 _aMARKETING
700 _aSTIERL, MARCEL
773 _oP15196
_nM
_927735
_011181
_tJOURNAL OF MARKETING
942 _2ddc
_cARTCL
999 _c12370
_d12370