000 00441nam a2200157Ia 4500
008 140613s1990 xx 000 0 und d
082 _a658.827
_bSEN-N0
100 _aSENGUPTA, Subroto
245 _aBrand positioning
_bStrategies for competitive advantage
260 _bTATA MCGRAW-HILL
_aDELHI
_c1990
300 _a299
_b
650 _aBRANDS AND TRADEMARKS
650 _aMARKETING - BRANDS & TRADEMARKS
700 _a
_e
942 _2ddc
_cBK
999 _c2478
_d2478