000 00481nam a2200169Ia 4500
008 140613s1990 xx 000 0 und d
020 _a013442302X
082 _a658.85
_bBLA-N0
100 _aBLATTBERG, Robert C
245 _aSales promotion
_bConcepts, methods, and strategies
260 _bPRENTICE-HALL
_aNEW YORK
_c1990
300 _axii, 513
_bPAPER BINDING
650 _aMARKETING - SALESMANSHIP
650 _aSALESMANSHIP
700 _aNESLIN, Scott A
_e
942 _2ddc
_cBK
999 _c4292
_d4292