000 00504nam a2200169Ia 4500
008 140613s1998 xx 000 0 und d
020 _a0321001958
082 _a658.8
_bLIL-N8
100 _aLILIEN, Gary L
245 _aMarketing engineering tutorial
_bComputer-assisted marketing analysis and planning
260 _bADDISON-WESLEY
_aMASSACHUSETTS
_c1998
300 _ax,360
_bHARD BINDING
650 _aMARKETING
650 _aMARKETING MANAGEMENT
700 _aRANGASWAMY, Arvind
_e
942 _2ddc
_cBK
999 _c4754
_d4754