000 | 00501nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 140613s2001 xx 000 0 und d | ||
020 | _a0471845965 | ||
082 |
_a658.827 _bTEM-P1 |
||
100 | _aTEMPORAL, Paul | ||
245 |
_aHi-tech hi-touch branding _bCreating brand power in the age of technology |
||
260 |
_bJOHN WILEY _aNEW YORK _c2001 |
||
300 |
_ax,220 _bHARD BINDING |
||
650 | _aBRANDS AND TRADEMARKS | ||
650 | _aMARKETING - BRANDS & TRADEMARKS | ||
700 |
_aLEE, K C _e |
||
942 |
_2ddc _cBK |
||
999 |
_c5713 _d5713 |