000 00484nam a2200169Ia 4500
008 140613s2000 xx 000 0 und d
020 _a0658001221
082 _a658.8
_bEAR-P0
100 _aEARLE, Richard
245 _aArt of cause marketing
_bHow to use advertising to change personal behavior and public policy
260 _bNTC
_aILLINOIS
_c2000
300 _axii, 322
_bHARD BINDING
650 _aMARKETING
650 _aMARKETING MANAGEMENT
700 _a
_e
942 _2ddc
_cBK
999 _c6050
_d6050