| 000 | 00448nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 140613s2002 xx 000 0 und d | ||
| 020 | _a0415230403 | ||
| 082 |
_a658.8 _bVAR-P2 |
||
| 100 | _aVAREY, Richard J | ||
| 245 |
_aMarketing communication _bPrinciples and practice |
||
| 260 |
_bROUTLEDGE _aLONDON _c2002 |
||
| 300 |
_axxii, 389 _bPAPER BINDING |
||
| 650 | _aMARKETING | ||
| 650 | _aMARKETING MANAGEMENT | ||
| 700 |
_a _e |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6334 _d6334 |
||