| 000 | 00499nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 140613s2003 xx 000 0 und d | ||
| 020 | _a0070474095 | ||
| 082 |
_a658.8342 _bPAR-P3 |
||
| 100 | _aPARAMESWARAN, M G | ||
| 245 |
_aUnderstanding consumers _bBuilding powerful brands using consumer research |
||
| 260 |
_bTATA MCGRAW-HILL _aDELHI _c2003 |
||
| 300 |
_axiii, 235 _bHARD BINDING |
||
| 650 | _aCONSUMER BEHAVIOR | ||
| 650 | _aMARKETING - CONSUMER BEHAVIOR | ||
| 700 |
_a _e |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6639 _d6639 |
||