000 00431nam a2200169Ia 4500
008 140613s2003 xx 000 0 und d
020 _a8170999014
082 _a659.1
_bKAP-P3
100 _aKAPOOR, Neeru
245 _aTelevision advertising and consumer response
_b
260 _bMITTAL
_aDELHI
_c2003
300 _axiii, 223
_bHARD BINDING
650 _aADVERTISING
650 _aADVERTISING
700 _a
_e
942 _2ddc
_cBK
999 _c7260
_d7260