Do customers and employees enjoy service participation? (Record no. 11637)

MARC details
000 -LEADER
fixed length control field 01119npc a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2013 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 658.8342
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name YIM, CHI KIM(BENNETT)
245 ## - TITLE STATEMENT
Title Do customers and employees enjoy service participation?
Remainder of title Synergistic effects of self and other efficacy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 121-140
520 ## - SUMMARY, ETC.
Summary, etc. Extant research confirms the importance of value cocreation through customer participation, but relatively little is known about whether and how it creates an enjoyable experience for customers and service employees and the consequential outcomesof this positive affective experience. This study applies the concept of flow as an overarching framework and draws theoritical support from social cognitive theory, particularly its extension , of examine how customers and employees derive enjoyment from customer participation conditional on their perceived efficacy of themselves and their partners in financial services.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name CHAN, KIMMY WA
773 ## - HOST ITEM ENTRY
Other item identifier P14724
Note M
Host Itemnumber 27729
Host Biblionumber 11181
Title JOURNAL OF MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

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