Essentials of modern marketing (Record no. 17916)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00401nam a22001577a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93593-0841-8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT-R4 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of modern marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Vikas Publishing House Pvt. Ltd. |
| Date of publication, distribution, etc | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 390 |
| Other physical details | Paper Binding |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mukharjee, Tuhin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 1273 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Discounted Amount | Bill Amount | Bill Date | HDNAME for Bill | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Text Book | SSCBS Library | SSCBS Library | General Stacks | 19/02/2025 | Computer Craft Publications | 850.00 | 2024-25 | BOOKS | 8197 | 658.8 KOT-R4 | 25931 | 27/02/2025 | 680.00 | 13020.00 | 30/01/2025 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 19/02/2025 | Computer Craft Publications | 850.00 | 2024-25 | BOOKS | 8197 | 658.8 KOT-R4 | 25932 | 27/02/2025 | 680.00 | 13020.00 | 30/01/2025 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 19/02/2025 | Computer Craft Publications | 850.00 | 2024-25 | BOOKS | 8197 | 658.8 KOT-R4 | 25933 | 27/02/2025 | 680.00 | 13020.00 | 30/01/2025 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 19/02/2025 | Computer Craft Publications | 850.00 | 2024-25 | BOOKS | 8197 | 658.8 KOT-R4 | 25934 | 27/02/2025 | 680.00 | 13020.00 | 30/01/2025 | MARKETING | Books | |||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 19/02/2025 | Computer Craft Publications | 850.00 | 2024-25 | BOOKS | 8197 | 658.8 KOT-R4 | 25935 | 27/02/2025 | 680.00 | 13020.00 | 30/01/2025 | MARKETING | Books |