Emotion marketing (Record no. 8833)

MARC details
000 -LEADER
fixed length control field 00484nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2001 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070596190
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ROB-P1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ROBINETTE, Scott
245 ## - TITLE STATEMENT
Title Emotion marketing
Remainder of title The hallmark way of winning customers for life
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. TATA MCGRAW-HILL
Place of publication, distribution, etc. DELHI
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 247
Other physical details PAPER BINDING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name BRAND, Claire
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Indian price Financial Year CATCODE for Bill Bill number Total Checkouts Full call number Barcode Date last seen Bill Amount Bill Date HDNAME for Bill Koha item type
    Dewey Decimal Classification     General Books SSCBS Library SSCBS Library 03/10/2007 UNIVERSITY BOOK HOUSE 225.00 2007-08 BOOKS 227   658.8 ROB-P1 13453 26/06/2024 1084.00 27/09/2007 MARKETING Books

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