Leaders on branding spree

BHASIN, SWATI

Leaders on branding spree - 2013 - 18-24

When a leader, who is otherwise a domain expert and familiar name in the industry, gearup to serve a fresh stint in a new organization, can he afford to be old wine in a new bottle? Or, does it become quintessential to strategze his leadership approach all over again to remain in the spotlight?

BRANDING

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