Can automated group recommender systems help consumers make better choices? (Record no. 11583)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00957npc a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s2012 xx 000 0 und d |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | HENNIG-THURAU, THORSTEN |
| 245 ## - TITLE STATEMENT | |
| Title | Can automated group recommender systems help consumers make better choices? |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 89-109 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Because hedonic products consist predominantly of experience attributes, often with many available alternatives, choosing the right one is a demanding task of consumers. Decision making becomes even more difficult when a group, instead of an individual consumer, will consume the product, as is regularly the case of hedonic offering such as movies, opera performances and wine. Nothing the prevalence of automated recommender systems as decision aids. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | MARKETING |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | RECOMMENDER SYSTEM |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | MARCHAND, ANDRE |
| 773 ## - HOST ITEM ENTRY | |
| Other item identifier | P14657 |
| Note | M |
| Host Itemnumber | 27728 |
| Host Biblionumber | 11181 |
| Title | JOURNAL OF MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Articles |
No items available.