Social media and business (Record no. 11600)
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000 -LEADER | |
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fixed length control field | 00906npc a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140613s2013 xx 000 0 und d |
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
Classification number | 658 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | NARAYANAN, MADHAVAN |
245 ## - TITLE STATEMENT | |
Title | Social media and business |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc. | 2013 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 69-112 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Today people live in networked world where tyy communicate through social media. In business, it presents immense opportunity to influence customers and done rightly, add value to the comapny's bottom line. In this colloquium, industry leaders share their experiences and understanding of the context, impact and the mechanisms for effective use of social media. Whil providing insight into the contemporary trends, the articles also throw light on the possible emerging pattern. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | BUSINESS |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | SOCIAL MEDIA |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | ASUR, SITARAM |
773 ## - HOST ITEM ENTRY | |
Other item identifier | P14690 |
Note | M |
Host Itemnumber | 30728 |
Host Biblionumber | 11191 |
Title | VIKALPA |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Articles |
No items available.