Relationship velocity (Record no. 11965)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00944npc a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140613s2013 xx 000 0 und d |
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
Classification number | 658.8 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | PALMATIER, ROBERT W |
245 ## - TITLE STATEMENT | |
Title | Relationship velocity |
Remainder of title | Toward a theory of relationship dynamics |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc. | 2013 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 13-30 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The dynamic components of relational constructs should play an important role in driving performance. To take an initial step toward a theory of relationship dynamics, the authors introduce the construct to commitment velocity- or the rate and direction of change in commitment- and articulate its importnat role in understanding relationships. In two studies, the authors demonstrate that commitment velocity has a strong impact on performance, beyond the impact of the level of commitment. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | MARKETING |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | HOUSTON, MARK B |
773 ## - HOST ITEM ENTRY | |
Other item identifier | P14946 |
Note | M |
Host Itemnumber | 27730 |
Host Biblionumber | 11181 |
Title | JOURNAL OF MARKETING |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Articles |
No items available.