Customer perception of service convenience (Record no. 12273)

MARC details
000 -LEADER
fixed length control field 00867npc a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2013 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KAURA, VINITA
245 ## - TITLE STATEMENT
Title Customer perception of service convenience
Remainder of title A comparison between public and new private sector banks
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 529-547
520 ## - SUMMARY, ETC.
Summary, etc. This study examines the difference between public sector and new private sector banks with reference to service convenience dimensions; decision convenience, transaction convenience, benefit convinience and post benefit convinience. A cross sectional research on 445 retail banking customers through structured questionnaire is conducted.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term CONSUMER SATISFACTION
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name PRASAD, CH S DURGA
773 ## - HOST ITEM ENTRY
Other item identifier P15106
Note M
Host Itemnumber 33686
Host Biblionumber 11237
Title GLOBAL BUSINESS REVIEW
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

No items available.


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