Psychological motivations and compulsive buying (Record no. 12279)

MARC details
000 -LEADER
fixed length control field 00805npc a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2013 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SINGH, SHAMSHER
245 ## - TITLE STATEMENT
Title Psychological motivations and compulsive buying
Remainder of title A study of consumers in Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 47-56
520 ## - SUMMARY, ETC.
Summary, etc. Compulsive buying behaviour is an important area of research in consumer behaviour research. The imporance of studying this behaviour lies in its nature as negative aspect of consumer behavior. Negative aspects of consumer behavir are necessary tostudy since they may provide guidelines to policy makers to combat and reduce their impact.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name TAK, PREETI
773 ## - HOST ITEM ENTRY
Other item identifier P15114
Note M
Host Itemnumber 32643
Host Biblionumber 11203
Title INDIAN JOURNAL OF MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

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