Bank choice decisive factors (Record no. 12578)

MARC details
000 -LEADER
fixed length control field 00965npc a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2014 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 332.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name RAO, A SAJEEVAN
245 ## - TITLE STATEMENT
Title Bank choice decisive factors
Remainder of title A literature review
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2014
300 ## - PHYSICAL DESCRIPTION
Extent 25-31
520 ## - SUMMARY, ETC.
Summary, etc. This paper presents the review of the factor influencing the choice criteria in respect of selecting a bank. In particular, it finds those criteria which have become significantly important in motivating the choice. A review of literature has beendone to find out the various factors influencing the choice of a bank. Finding show that reliability is a significant choice criteria which includes employees courtesy, parking facility, loyalty programs, brand name, security system and low charges with the bank.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term BANKING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name KUMAR, SURESH
773 ## - HOST ITEM ENTRY
Other item identifier P15402
Note M
Host Itemnumber 33718
Host Biblionumber 11241
Title International J. of Trends in Business Admn.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

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