Integrated advertising, promotion and marketing communications
Material type: TextPublication details: PRENTICE-HALL OF INDIA DELHI 2007Edition: Ed 3Description: xix, 515 PAPER BINDINGISBN:- 8120333055
- 659.1 CLO-P2;P7
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | SSCBS Library | General Books | 659.1 CLO-P2;P7 (Browse shelf(Opens below)) | Available | 13675 |
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659.1 CHU-Q7 Foundations of advertising | 659.1 CLO-P2 Integrated advertising promotion and marketing communication | 659.1 CLO-P2 Integrated advertising promotion and marketing communication | 659.1 CLO-P2;P7 Integrated advertising, promotion and marketing communications | 659.1 DEN-N9 Advertising handbook for small business | 659.1 DRE-Q1 Creative strategy in advertising | 659.1 DUN-P5 Principles of advertising and IMC |
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