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161.
Marketing of services Stratigies for success by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GLOBAL BUSINESS 1997
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 VER-N3;N7.

162.
Managing a service business successfully Total approach to achieving competitive advantage in the service busiess by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GLOBAL BUSINESS 1997
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 VER-N7.

163.
High impact marketing on a low impact budget by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KRE-N9.

164.
Social marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI HIMALAYA 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 JHA-N9.

165.
Managing product families by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ILLINOIS IRWIN 1997
Availability: Items available for loan: SSCBS Library (1)Call number: 658.5 SAN-N7.

166.
What were they thinking Marketing lessons I've learned from over 80,000 new product inonovations and idiocies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK RANDOM HOUSE 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCM-N8.

167.
Service marketing A strategic approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GON-N8.

168.
Marketing management Strategic approach with a global orientation by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BOY-N5;N8.

169.
Market forcasts and indicators Emerging market in India 1997-2007 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI INDUSTRIAL TECHNO-ECONOMIC SERVICES PVT. LTD.
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MOH-N8.

170.
Cases in marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BHA-N9.

171.
Marketing in the new millennium 36 trends that will change business and marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 XAV-N9.

172.
Supply chain management for global competitiveness by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SAH-N9.

173.
Principles of service marketing and management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LOV-N9.

174.
Asian marketing casebook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CAP-N9.

175.
One billion shoppers Accessing Asia's consuming passions and fast moving markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON NICHOLAS 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 FRE-N8.

176.
Marketing models by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 1992
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LIL-N2.

177.
Basic marketing Principles and practice by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI ALL INDIA TRAVELLER BOOKSELLER 1997
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CAN-N7.

178.
Business marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI ALL INDIA TRAVELLER BOOKSELLER 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GRO-N8.

179.
Marketing of financial services and markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI HIMALAYA 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 AVA-N9.

180.
Marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NODIA AMITY BUSINESS SCHOOL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SIN-N9.

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