An empirical investigation of website design characteristic, consumer trust and intention ot shop online in Hyderabad
Material type: Mixed materialsPublication details: 2013Description: 41-46Subject(s): NLM classification:- 658.8
Item type | Current library | Call number | Vol info | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Periodicals/Magazines | SSCBS Library | 43/9 | Available | P15114 |
Tha main purpose of the present study is to examine the effect of Website design characterstics and Consumer Trust Factor influencing consumers' intention to shop online with reference to online shopping in Hyderabad. The population of this research consisted fo online shoppers from Hyrdabad.
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