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1.
24 brand mantras Finding a place in the minds and hearts of consumers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI RESPONSE BOOKS 2001
Availability: Items available for loan: SSCBS Library (4)Call number: 658.827 KAP-P1, ...

2.
Brand serve 31 customer service prescriptions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI NAVNEET 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-P2.

3.
18 brand astras Using brand abilities as weapons for CRISP brand building by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI RESPONSE BOOKS 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-P3.

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