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	1.	Encyclopedia of strategic management Marketing planning and evaluation by LANCASTER, Geoff MASSINGHAM, Lester [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI CREST 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.401 ENC-P2.1. Add to cart (remove)

	2.	Selling and sales management by LANCASTER, Geoff JOBBER, David [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATION 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.85 LAN-N4;P3. Add to cart (remove)

	3.	Introduction to marketing A step by step guide to all the tools of marketing by LANCASTER, Geoff REYNOLDS, Paul [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI CREST 2004 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LAN-P4. Add to cart (remove)

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