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	1.	Basic marketing A managerial approach by MCCARTHY, E Jerome [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: ILLINOIS RICHARD D IRWIN 1978 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCC-L8. Add to cart (remove)

	2.	Readings and cases in basic marketing by MCCARTHY, E Jerome GRASHOF, John F [] Series: Irwin series in marketing Edition: Ed 5 Material type: Text; Format: print ; Literary form: Not fiction Publication details: ILLINOIS IRWIN 1987 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCC-M7. Add to cart (remove)

	3.	Learning aid for use with basic marketing by MCCARTHY, E Jerome PERREAULT, William D [] Edition: Ed 10 Material type: Text; Format: print ; Literary form: Not fiction Publication details: ILLINOIS IRWIN 1990 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCC-N0. Add to cart (remove)

	4.	Basic markeing Global managerial approach by PERREAULT, William D MCCARTHY, E Jerome [] Series: Irwin/McGraw-Hill series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 1999 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PER-N9. Add to cart (remove)

	5.	Basic marketing A global managerial approach by PERREAULT, William D MCCARTHY, E Jerome [] Edition: Ed 15 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PER-N9;P5. Add to cart (remove)

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