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1.
Services marketing Concepts & practices by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KAP-Q1.

2.
Marketing research by
Edition: Ed 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: SSCBS Library (10)Call number: 658.83 MAL-Q1, ...

3.
Sales management & personal selling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI SURENDRA PUBLICATION 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.85 SHA-Q1.

4.
Walking the giant Revitalising the mature brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI WILEY INDIA PVT. LTD. 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 STE-Q1.

5.
Marketing management by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KUM-Q1.

6.
Relationship marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PHI LEARNING PVT. LTD. 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BIS-Q1.

7.
Emerging issues in marketing Challenges and perspectives by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GALGOTIA 2011
Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 TAN-Q1, ...

8.
Power brands 2010-2011 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PLANMAN MEDIA 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 POW-Q1.

9.
Twitter marketing An hour a day by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 THO-Q1.

10.
Marketing champions Practical strategies for improving marketing's power,influence, and business impact by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 YOU-Q1.

11.
Consumer india Inside the indian mind and wallet by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2011
Availability: Not available: SSCBS Library: Lost (1).

12.
Oxford handbook of strategic sales and sales management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK OXFORD UNIVERSITY PRESS 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.85 CRA-Q1.

13.
Case stuides in marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAL-Q1.

14.
Marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI SULTAN CHAND & SONS 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GUP-Q1.

15.
Principles of marketing Marketing management-I by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI ASIAN BOOKS PVT LTD 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SAR-Q1.
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16.
Services marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI SHROFF PUBLISHERS 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAL-Q1.

17.
Applied case studies in marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: PRIMUS BOOKS 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SHA-Q1.

18.
Indian journal of marketing (2011) Jan-June by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI INDIAN JOURNAL OF MARKETING 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 IND-Q1.

19.
Market myths by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 JAI-Q1.

20.
Services marketing People,technology,strategy by
Edition: Ed 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LOV-Q1.

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