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1.
Marketing warfare by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK NEW AMERICAN LIBRARY 1986
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-M6.

2.
Marketing warfare by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 1986
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-M6.

3.
Positioning Battle for your mind by Series: McGraw-Hill management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 1981(1986)
Availability: Items available for loan: SSCBS Library (1)Call number: 659.1 RIE-M1.

4.
Focus Future of your company depends on it by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK HARPER-COLLINS 1996
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-N6.

5.
22 immutable laws of branding How to build a product or service into a world-class brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK HARPER-COLLINS 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 RIE-N8.

6.
22 immutable laws of branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK HARPER-COLLINS 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 RIE-N8.

7.
22 immutable laws of marketing in Asia by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-P3.

8.
Origin of brands Discover the natural laws of product innovation and business survival by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK HARPER-COLLINS 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 RIE-P4.

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