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281.
Handbook of strategic marketing communication New ways to build and integrate communications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI CREST 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SMI-P3.

282.
Principles of marketing by
Edition: Ed 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2001
Availability: Items available for loan: SSCBS Library (5)Call number: 658.8 KOT-M6;P1, ... Not available: SSCBS Library: Lost (4).

283.
Mastering marketing Your single source guide to becoming a master of marketing by Series: Financial times mastering
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MAS-P3.

284.
Marketing strategy A decision focused approach by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 WAL-L9;P3.

285.
Internet marketing Building advantage in a networked economy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MOH-P2.

286.
Basics of distribution management A logistical approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KAP-P3.

287.
Marketing insights from A to Z 80 concepts every manager needs to know by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KOT-P3.

288.
Response The complete guide to profitable direct marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK OXFORD UNIVERSITY PRESS 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GEL-P2.

289.
Basic distribution management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 2003
Availability: Items available for loan: SSCBS Library (3)Call number: 658.8 KAP-P3, ...

290.
Strategic marketing in the global economy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KUM-P3.

291.
Marketing Marketing in the 21st century by
Edition: Ed 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI BIZTANTRA 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 EVA-M7;P3.

292.
Mastering marketing The core skills of profitable marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIVA BOOKS PVT. LTD. 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RUS-P3.

293.
Lateral marketing New techniques for finding breakthrough ideas by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KOT-P3.

294.
22 immutable laws of marketing in Asia by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-P3.

295.
After image Mind altering marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON PROFILE BOOKS 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GRA-P4.

296.
Introduction to social marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI INDIA RESEARCH PRESS 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MUK-P4.

297.
High performance intractive marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIVA BOOKS PVT. LTD. 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RYA-P4.

298.
Leading through relationship marketing How winning organisations leverage stakeholder relationships to improve business performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAT-P4.

299.
Marketing logistics A supply chain approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KAP-P3.

300.
Marketing communication and advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GALGOTIA 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BHA-P3.

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