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401.
Handbook of field marketing A complete guide to understanding and outsourcing face to face direct marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2008
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 WIL-P8.

402.
Mastering marketing by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIVA BOOKS PVT. LTD. 2008
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RUS-P8.

403.
Why we buy The science of shopping by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK SIMON & SCHUSTER 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 UND-P9.

404.
Logistics approach to supply chain management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI CANGAGE LEARNING 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 COY-P9.

405.
Internet marketing Strategy, implementation and practice by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CHA-P9.

406.
Strategic marketing for nonprofit organizations by
Edition: Ed 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2008
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 AND-P8.

407.
Strategic marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI CANGAGE LEARNING 2008
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 FER-P8.

408.
Supply chain management for competitive advantage Concepts and cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAN-P9.

409.
Marketing management by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MACMILLAN PUBLICATION 2009
Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 RAM-N5;P9, ...

410.
Introduction to marketing Theory and practice by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK OXFORD UNIVERSITY PRESS 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PAL-P9.

411.
Exploring the supply chain Theory and practice by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KAC-P9.

412.
In search of the obvious The antidote for today's marketing mess by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHENNAI WESTLAND BOOKS PVT. LTD 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 TRO-P9.

413.
Strategic marketing by
Edition: Ed 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CRA-P9.

414.
Service marketing People, technology and strategy by
Edition: Ed 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2010
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LOV-Q0.

415.
Marketing management International perspectives by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2009
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAJ-P9.

416.
Services marketing Concepts & practices by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KAP-Q1.

417.
Marketing management A strategic decision-making approach by
Edition: Ed 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2010
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MUL-Q0.

418.
Principles of marketing A south asian perspective by
Edition: Ed 13
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2010
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KOT-Q0. Not available: SSCBS Library: Checked out (1). SSCBS Library: Lost (14).
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419.
Market driven management Strategic and operational marketing by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PALGRAVE 2007
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LAM-P7.

420.
Marketing 3.0 From products to customers to the human spirit by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI WILEY INDIA PVT. LTD. 2010
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KOT-Q0.

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