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101.
Introduction to social marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI INDIA RESEARCH PRESS 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MUK-P4.

102.
High performance intractive marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIVA BOOKS PVT. LTD. 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RYA-P4.

103.
Leading through relationship marketing How winning organisations leverage stakeholder relationships to improve business performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAT-P4.

104.
Marketing logistics A supply chain approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KAP-P3.

105.
Marketing communication and advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GALGOTIA 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BHA-P3.

106.
Emerging issues in supply chain management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SAH-P4.

107.
Marketing management Text and cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 JAY-P4.

108.
Indian Journal of marketing (2002) January-December by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI INDIAN JOURNAL OF MARKETING 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 IND-P2.

109.
Indian Journal of marketing (2003) January-December by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI INDIAN JOURNAL OF MARKETING 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 IND-P3.

110.
Services marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2005
Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 RAO-P5, ...

111.
Services marketing The Indian context by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SRI-P4.

112.
Marketing by
Edition: Ed 13
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2004
Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 ETZ-P1;P4, ...

113.
Marketing Concepts and strategies by
Edition: Ed 12
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI BIZTANTRA 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PRI-P0;P5.

114.
Basic marketing A global managerial approach by
Edition: Ed 15
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PER-N9;P5.

115.
Ethics in marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HOR-P5.

116.
Introduction to marketing A step by step guide to all the tools of marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI CREST 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LAN-P4.

117.
Value based marketing for bottom line success 5 steps to creating customer value by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2003
Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 DEB-P3, ...

118.
Marketing strategies for emerging markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 NAR-P5.

119.
Marketing services by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 2005
Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 VED-P5, ...

120.
Market based management Strategies for growing customer value and profitability by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 2005
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BES-P5.

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