Results of search for 'ccl=Provider:MCGRAW-HILL and su-to:MANAGEMENT and su-to:MANAGEMENT and su-to:MARKETING' › Shaheed Sukhdev College of Business Studies Library catalog

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	21.	Strategic marketing by CRAVENS, David W [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 2000 Availability: Items available for loan: SSCBS Library (3)Call number: 658.8 CRA-N7;P0, ... Add to cart (remove)

	22.	Services marketing Integrating customer focus across the firm by ZEITHAML, Valarie A BITNER, Mary Jo [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2000 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 ZEI-P0, ... Add to cart (remove)

	23.	Marketing strategy Planning and implementation by WALKER, Orville C BOYD, Harper W [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 1999 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 WAL-N9. Add to cart (remove)

	24.	Marketing by ETZEL, Michael J WALKER, Bruce J [] Edition: Ed 12 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 2001 Availability: Items available for loan: SSCBS Library (8)Call number: 658.8 ETZ-P1, ... Add to cart (remove)

	25.	Franchising The route map to rapid business excellence by KHERA, Pramod [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2001 Availability: Items available for loan: SSCBS Library (1)Call number: 658.87 KHE-P1. Add to cart (remove)

	26.	Art of retailing by LAMBA, A J [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.87 LAM-P3. Add to cart (remove)

	27.	World class supply management Key to supply chain management by BURT, David N DOBLER, Donald W [] Edition: Ed 7 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BUR-P3. Add to cart (remove)

	28.	Retailing management by LEVY, Michael WEITZ, Barton A [] Edition: Ed 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2001 Availability: Items available for loan: SSCBS Library (3)Call number: 658.87 LEV-P1, ... Add to cart (remove)

	29.	Service marketing Integrating customer focus across the firm by ZEITHAML, Valarie A BITNER, Mary Jo [] Edition: Ed 3 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ZEI-P0;P3. Add to cart (remove)

	30.	Marketing strategy A decision focused approach by WALKER, Orville C BOYD, Harper W [] Edition: Ed 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 WAL-L9;P3. Add to cart (remove)

	31.	Internet marketing Building advantage in a networked economy by MOHAMMED, Rafi A FISHER, Robert J [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MOH-P2. Add to cart (remove)

	32.	Leading through relationship marketing How winning organisations leverage stakeholder relationships to improve business performance by BATTERLEY, Richard [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2004 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAT-P4. Add to cart (remove)

	33.	Marketing by ETZEL, Michael J WALKER, Bruce J [] Edition: Ed 13 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2004 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 ETZ-P1;P4, ... Add to cart (remove)

	34.	Basic marketing A global managerial approach by PERREAULT, William D MCCARTHY, E Jerome [] Edition: Ed 15 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PER-N9;P5. Add to cart (remove)

	35.	Value based marketing for bottom line success 5 steps to creating customer value by DEBONIS, J Nicholas BALINSKI, Eric [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 DEB-P3, ... Add to cart (remove)

	36.	Marketing management Text and cases by LAL, Rajiv QUELCH, John A [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LAL-P5. Add to cart (remove)

	37.	Supply chain logistics management by BOWERSOX, Donald J CLOSS, David J [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 2007 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BOW-P7. Add to cart (remove)

	38.	Breakaway brand How great brands stand out by KELLY, Francis J SILVERSTEIN, Barry [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KEL-P5. Add to cart (remove)

	39.	Marketing Concepts and cases by ETZEL, Michael J PANDIT, Ajay [] Edition: Ed 13 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2005(2006) Availability: Items available for loan: SSCBS Library (7)Call number: 658.8 ETZ-P1;P5, ... Add to cart (remove)

	40.	Foundations of marketing by JOBBER, David FAHY, John [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2006 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 JOB-P6. Add to cart (remove)

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