An overview of service delivery and coustomer satisfaction in the telecommunications industry in Nigeria

By:

ADETAYO, J O

Contributor(s):

APOLLOS, EMERAH AJEVATA

Material type:

Mixed materialsPublication details: 2013Description: 14-22Subject(s):

CONSUMER SATISFACTION

NLM classification:

658.812

In: INDIAN JOURNAL OF MARKETINGMSummary: The study examined service delivery and customer satisfaction in the telecommunications industry in Nigeria. The study assessed the level of satisfaction of GSM subscribers and the discrepancies (if any) in the level of satisfaction among them. Data were collected using a structured questionnarie distributed to four hundred respondents in Lagos and Oyo states of Nigeria. Descriptive statistics such as frequency, percentages, weighted mean as well as inferential statistics such as analysisof variance were used for analyzing the variables of interest.

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Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Periodicals/Magazines	SSCBS Library		43/8	Available		P15000

The study examined service delivery and customer satisfaction in the telecommunications industry in Nigeria. The study assessed the level of satisfaction of GSM subscribers and the discrepancies (if any) in the level of satisfaction among them. Data were collected using a structured questionnarie distributed to four hundred respondents in Lagos and Oyo states of Nigeria. Descriptive statistics such as frequency, percentages, weighted mean as well as inferential statistics such as analysisof variance were used for analyzing the variables of interest.

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