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1.
Marketing warfare by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 1986
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-M6.

2.
Power of simplicity Management guide to cutting through the nonsense and doing things right by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 TRO-N9.

3.
Marketing warfare by
Edition: Ed 20
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RIE-Q2. Not available: SSCBS Library: Lost (1).

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