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1.
Services marketing Indian perspective by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SHA-N7;P2.

2.
Marketing research Impact of the internet by
Edition: Ed 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHICAGO SOUTH-WESTERN 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.83 MCD-P2.

3.
Brand serve 31 customer service prescriptions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI NAVNEET 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-P2.

4.
Marketing research by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHICAGO SOUTH-WESTERN 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.83 SHA-N8;P2.

5.
Managing the supply chain A strategic perspective by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PALGRAVE 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GAT-N6.

6.
Marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD ICFAI 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 DUT-P2.1.

7.
International marketing and export management by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.848 ALB-N8;P2.

8.
Advanced brand management From vision to valuation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK JOHN WILEY 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 TEM-P2.

9.
Marketing communication An integrated approach by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SMI-N8;P2.

10.
Marketing communication Principles and practice by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON ROUTLEDGE 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 VAR-P2.

11.
Global marketing management by
Edition: Ed 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2002
Availability: Items available for loan: SSCBS Library (2)Call number: 658.848 KEE-M0;P2, ...

12.
Marketing research Text and cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.83 WRE-P2.

13.
Brand management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 VER-P2.

14.
IMC : Using advertising and promotion to build brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 DUN-P2.

15.
Branding Concepts and process by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 PAT-P2.

16.
Consumer behavior and managerial decision making by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 2002
Availability: Items available for loan: SSCBS Library (3)Call number: 658.8342 KAR-P2, ...

17.
Consumer behavior by
Edition: Ed 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8342 SOL-P2.

18.
Brand new brand thinking Brought to life by 11 experts who do by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 BAS-P2.

19.
Legendary brands Unleashing the power of storytelling to create a winning marketing strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK DEARBORN FINANCIAL PUBLISHING 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 VIN-P2.

20.
Marketing management Planning, implementation and control by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAM-N5;P2.

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