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421.
Customer behavior Consumer behavior and beyond by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK DRYDEN PRESS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8342 SHE-N9.

422.
Customer driven services management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI RESPONSE BOOKS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.812 BAL-N9.

423.
Handbook of cross cultural marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HER-N9.

424.
Market driven organization Understanding, attracting and keeping valuable customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK FREE PRESS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 DAY-N9.

425.
Marketing financial services by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MACMILLAN PUBLICATION 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.150688 PEZ-N8.

426.
Service marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS ADDISON-WESLEY 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RUS-N6;N9.

427.
Marketing management by
Edition: Ed 10
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PRENTICE-HALL OF INDIA 2000
Availability: Items available for loan: SSCBS Library (3)Call number: 658.8 KOT-M8;P0, ... Not available: SSCBS Library: Lost (4).

428.
International marketing management An Indian perspective by
Edition: Ed 13
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI SULTAN CHAND & SONS 1999
Availability: Items available for loan: SSCBS Library (4)Call number: 658.848 VAR-M9;N9, ...

429.
Shock marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MAR-P0.

430.
New marketing strategies Evolving flexible processes to fit market circumstance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI RESPONSE BOOKS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CHA-N9.

431.
Marketing Concepts and strategies by
Edition: Ed 10
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHENNAI ALL INDIA PUBLISHER & DISTRIBUTORS 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PRI-P0.

432.
Principles of internet marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHICAGO SOUTH-WESTERN 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HAN-P0.

433.
Future of brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MACMILLAN PUBLICATION 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 CLI-P0.

434.
Basic markeing Global managerial approach by Series: Irwin/McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PER-N9.

435.
International marketing A global perspective by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON INTERNATIONAL THOMASON BUSINESS PRESS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.848 MUH-N9.

436.
Great answers to tough marketing questions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SMI-N9.

437.
Secrets of power marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BEN-N9.

438.
Marketing book by Series: Chartered Institute of Marketing/Butterworth-Heinemann marketing series
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIVA BOOKS PVT. LTD. 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAK-P0.

439.
Supply chain management in the 21st century by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SAH-P0.

440.
Contemporary marketing research by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHICAGO SOUTH-WESTERN 1998
Availability: Items available for loan: SSCBS Library (1)Call number: 658.83 MCD-N8.

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