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921.
Mall management with case studies by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TAXMANN ALLIED SERVICES (P) LTD. 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.87 DAS-Q2.

922.
Consumer behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: UNITED STATES CENGAGE LEARNING 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8342 MUK-Q2.

923.
Services marketing People,technology,strategy by
Edition: Ed 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LOV-Q1.

924.
Strategic brand management Building,measuring and managing brand equity by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: SSCBS Library (2)Call number: 658.827 KEL-Q1, ...

925.
Service profit chain How leading companies link profit and growth to loyalty, satisfaction,and value by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: THE FREE PRESS 1997
Availability: Items available for loan: SSCBS Library (1)Call number: 658.812 HES-N7.

926.
Marketing decision-making handbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 1990
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 NYL-N0.

927.
Marketing classics A selection of influential articles by
Edition: Ed 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON ALLYN AND BACON 1985
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ENI-M5.

928.
You tube for business Online video marketing for any business by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI PEARSON EDUCATION 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MIL-Q2.

929.
Marketing whitebook 2012-13 by
Edition: Ed 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: BUSINESS WORLD 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MAR-Q2.

930.
Marketing research Text, application and case studies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI NEW AGE INTERNATIONAL (P) LTD. 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.83 MAJ-P4.

931.
New emerging market multinationals Four strategies for disrupting markets and building brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CHA-Q2.

932.
Retailing management by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.87 PRA-Q2.

933.
Marketing whitebook 2012-13 by
Edition: Ed 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: BUSINESS WORLD 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MAR-Q2.

934.
Good works Marketing and corporate initiatives that build a better world and the bottom line by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI WILEY INDIA PVT. LTD. 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KOT-Q2.

935.
Marketing cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GALGOTIA 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SHA-Q1.

936.
Facebook marketing An hour a day by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI WILEY INDIA PVT. LTD. 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 TRE-Q1.

937.
Principles of marketing by
Edition: Ed 12
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI CANGAGE LEARNING 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KUR-Q1.

938.
Services marketing by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI CANGAGE LEARNING 2012
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAT-Q2.

939.
Fundamentals of selling Customers for life through service by
Edition: Ed 10
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 2010
Availability: Items available for loan: SSCBS Library (1)Call number: 658.85 FUT-Q0.

940.
New strategic brand management Advanced insights and strategic thinking by
Edition: Ed 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 2012
Availability: Items available for loan: SSCBS Library (10)Call number: 658.827 KAP-Q2, ...

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