Customer perception of service convenience A comparison between public and new private sector banks

By:

KAURA, VINITA

Contributor(s):

PRASAD, CH S DURGA

Material type:

Mixed materialsPublication details: 2013Description: 529-547Subject(s):

NLM classification:

658.8

In: GLOBAL BUSINESS REVIEWMSummary: This study examines the difference between public sector and new private sector banks with reference to service convenience dimensions; decision convenience, transaction convenience, benefit convinience and post benefit convinience. A cross sectional research on 445 retail banking customers through structured questionnaire is conducted.

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Holdings
Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Periodicals/Magazines	SSCBS Library		14/3	Available		P15106

This study examines the difference between public sector and new private sector banks with reference to service convenience dimensions; decision convenience, transaction convenience, benefit convinience and post benefit convinience. A cross sectional research on 445 retail banking customers through structured questionnaire is conducted.

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