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1.
High impact marketing on a low impact budget by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KRE-N9.

2.
Social marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI HIMALAYA 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 JHA-N9.

3.
Cases in marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI EXCEL BOOKS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BHA-N9.

4.
Marketing in the new millennium 36 trends that will change business and marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 XAV-N9.

5.
Supply chain management for global competitiveness by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SAH-N9.

6.
Principles of service marketing and management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 LOV-N9.

7.
Asian marketing casebook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CAP-N9.

8.
Marketing of financial services and markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI HIMALAYA 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 AVA-N9.

9.
Marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NODIA AMITY BUSINESS SCHOOL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SIN-N9.

10.
Cases and simulations in marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI GALGOTIA 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAM-N9.

11.
Power of simplicity Management guide to cutting through the nonsense and doing things right by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI TATA MCGRAW-HILL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 TRO-N9.

12.
Handbook of cross cultural marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI JAICO 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HER-N9.

13.
Market driven organization Understanding, attracting and keeping valuable customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK FREE PRESS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 DAY-N9.

14.
Service marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MASSACHUSETTS ADDISON-WESLEY 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RUS-N6;N9.

15.
New marketing strategies Evolving flexible processes to fit market circumstance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI RESPONSE BOOKS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CHA-N9.

16.
Basic markeing Global managerial approach by Series: Irwin/McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW-HILL 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 PER-N9.

17.
Great answers to tough marketing questions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON KOGAN PAGE 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SMI-N9.

18.
Secrets of power marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BEN-N9.

19.
Marketing channels A management view by
Edition: Ed 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK DRYDEN PRESS 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ROS-N9.

20.
Marketing plans How to prepare them, how to use them by
Edition: Ed 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIVA BOOKS PVT. LTD. 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCD-M4;N9.

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