Results of search for 'ccl=pl:"NEW YORK" and su-to:MARKETING MANAGEMENT' › Shaheed Sukhdev College of Business Studies Library catalog

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	41.	Marketing by BOVEE, Courtland L HOUSTON, Michael J [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 1995 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 BOV-N5, ... Add to cart (remove)

	42.	Relentiess The Japanese way of marketing by JOHANSSON, Johny K NONAKA, Ikujiro [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK HARPER-COLLINS 1994 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 JOH-N6. Add to cart (remove)

	43.	Power of effective marketing Creating and keeping customers by ZIKMUND, William G D'AMICO, Michael [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK WEST PUBLISHING 1994 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ZIK-N4. Add to cart (remove)

	44.	Strategic market management by AAKER, David A [] Edition: Ed4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK JOHN WILEY 1995 Availability: Items available for loan: SSCBS Library (3)Call number: 658.8 AAK-N5, ... Add to cart (remove)

	45.	Cases in marketing management and strategy by QUELCH, John A LEONG, Siew Meng [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1996 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 QUE-N6. Add to cart (remove)

	46.	Marketing management Strategies and programs by GUILTINAN, Joseph P PAUL, Gordon W [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 1997 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GUI-N7. Add to cart (remove)

	47.	Study guide marketing by GRIFFIS, Vicki [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1995 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GRI-N5. Add to cart (remove)

	48.	Study guide marketing by BROOKS, John R [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1995 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BRO-N5. Add to cart (remove)

	49.	No cover image available Instructor's resource manual of marketing by Schoell & Guiltinan Contemporary concepts and practices by REXEISEN, Richard J [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1995 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 REX-N5. Add to cart (remove)

	50.	Marketing An introductory text by BAKER, Michel J [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MACMILLAN PUBLICATION 1996 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BAK-N6. Add to cart (remove)

	51.	Cases in marketing management by DALRYMPLE, Douglas J AND OTHERS [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK JOHN WILEY 1990(1992 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 DAL-N0;N2. Add to cart (remove)

	52.	Service marketing by RUST, Roland T ZAHORIK, Anthony J [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK HARPER-COLLINS 1996 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RUS-N6. Add to cart (remove)

	53.	Marketing aesthetics Strategic management of brands, identity, and image by SCHMITT, Bernd SIMONSON, Alex [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 1997 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SCH-N7. Add to cart (remove)

	54.	New maximarketing Classic guide to transforming your advertising, promotion, and marketing strategy for the inform.. by RAPP, Stan COLLINS, Thomas L [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 1995 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAP-N5. Add to cart (remove)

	55.	Marketing communications Frameworks, theories and applications by FILL, Chris [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1995 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 FIL-N5. Add to cart (remove)

	56.	Marketing Creating value for customers by CHURCHILL, Gilbert A PETER, J Paul [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MCGRAW-HILL 1998 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CHU-N8. Add to cart (remove)

	57.	Direct hit Winning direct marketing campaigns by STONE, Merlin DAVIES, Derek [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK MACMILLAN PUBLICATION 1995 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 STO-N5. Add to cart (remove)

	58.	Marketing Real people, real choices by SOLOMON, Michael R STUART, Elnora W [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1997 Availability: Not available: SSCBS Library: Lost (1). Add to cart (remove)

	59.	What were they thinking Marketing lessons I've learned from over 80,000 new product inonovations and idiocies by MCMATH, Robert M FORBES, Thom [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK RANDOM HOUSE 1998 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCM-N8. Add to cart (remove)

	60.	Service marketing A strategic approach by GONCALVES, Karen P [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK PRENTICE-HALL 1998 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GON-N8. Add to cart (remove)

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