Results of search for 'ccl=su:{MARKETING}' › Shaheed Sukhdev College of Business Studies Library catalog

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	1021.	No cover image available Rural marketing by KRISHNAMACHARYULU, C.S.G RAMAKRISHNAN, Lalitha [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATION 2012 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 KRI-Q2, ... Add to cart (remove)

	1022.	No cover image available Rural marketing by KASHYAP, Pradeep [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATION 2013 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 KAS-Q3, ... Add to cart (remove)

	1023.	No cover image available Serivce sweethearting Its antecedents and customer consequences by BRADY, MICHAEL K VOORHEES, CLAY M Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1024.	No cover image available Impact of brand equity on customer acquisition, retention and profit margin by STAHL, FLORIAN HEITMANN, MARK Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1025.	No cover image available When is ours better than mine? A framework for understanding and altering participation in commercial sharing system by LAMBERTON, CAIT POYNOR ROSE, RANDLL L Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1026.	No cover image available Choice of cause in cause-related marketing by ROBINSON, STEFANIE ROSEN IRMAK, CAGLAR Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1027.	No cover image available Deal marketing 2.0 A guide to complex negotiations by LAX, DAVID A SEBENIUS, JAMES K Material type: Mixed materials Publication details: 2012 In: HARVARD BUSINESS REVIEWM Availability: No items available. Add to cart (remove)

	1028.	No cover image available Green marketing in India Some Eco Issues by RAMANKRISHNA, H Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1029.	No cover image available Deciphering assorted findings on marketer transgression linked to service recovery paradox by BANERJEE, PADMAKALI BANERJEE, PRABUDDHA Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1030.	No cover image available Effect of sales promotions and their availability on consumers' buying behavior A perspective on personal care products by SHAH, PARAGI KUNTAL MEHTA, BIJAL NISHANT Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1031.	No cover image available Marketing cost of wheat at different marketing places in Haryana by DAGAR, ANITA KUMAR, SANDEEP Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1032.	No cover image available Female adolescent and young adult consumers' affinity for online flash sales concepts in India A triangulation approach by VASHISHTA, DEBLINA SAHA CHADICHAL, SHILPA SANTOSH Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1033.	No cover image available Dark side of cross selling by SHAH, DENISH KUMAR, V Material type: Mixed materials Publication details: 2012 In: HARVARD BUSINESS REVIEWM Availability: No items available. Add to cart (remove)

	1034.	No cover image available 4 ways to reinvent service delivery by RAMDAS, KAMALNI TEISBERG, ELIZABETH Material type: Mixed materials Publication details: 2012 In: HARVARD BUSINESS REVIEWM Availability: No items available. Add to cart (remove)

	1035.	No cover image available Multicomponent system pricing Rational inattention and downward rigidities by RAY, SOURAV WOOD, CHARLES Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1036.	No cover image available The innovation effect of user design Exploring consumers'innovation perceptons of firms selling products designed by users by SCHREIER, MARTIN FUCHS, CHRISTOPH Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1037.	No cover image available You get what you pay for The effect of top executives' compensation on advertising and R&D spending decisions & stock market by CURRIM, IMRAN S LIM, JOOSEOP Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1038.	No cover image available How to organize pricing? Vertical delegation and horizontal dispersion of pricing authority by HOMBURG, CHRISTIAN JENSEN, OVE Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1039.	No cover image available Social influence effects in online product ratings by SRIDHAR, SHRIHARI JENSEN, OVE Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1040.	No cover image available Can automated group recommender systems help consumers make better choices? by HENNIG-THURAU, THORSTEN MARCHAND, ANDRE Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

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