Results of search for 'ccl=su:{MARKETING}' › Shaheed Sukhdev College of Business Studies Library catalog

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	1121.	No cover image available Promotion using product placement in movies Perception of rural and urban Indian audience by CHOUBEY, VARDHAN BUMB, RIDDHI Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1122.	No cover image available Guerrilla marketing A theoritical review by SAJOY, P B Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1123.	No cover image available Chocolate packaging and purchase behaviour A cluster analysis approach by SHEKHAR, SURAJ KUSHE RAVEENDRAN, P T Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1124.	No cover image available Influence of physical evidence on service brand image dimensions and brand equity by MUKHERJEE, SOMNATH SHIVANI, SHRADHA Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1125.	No cover image available A study on purchase behaviour with special reference to Mahindra two wheelers by ANITHA, R KANIMOZHI, V Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1126.	No cover image available Factors affecting the purchase of staple goods An empirical study of edible oil purchase in Tripura by DAS, MANISH Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1127.	No cover image available The success of shopping malls lies in the hands of mall developers A study by MULLICK, N H Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1128.	No cover image available Mapping perceptual value shifts in timepieces through lifestyle associations by SENGUPTA, DEBASHISH TITUS, RAY Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1129.	No cover image available Product placement A critical review based on ethical theories by MOWLA, MOHAMMAD MASRURUL HOQUE, MD. NAZAMUL Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1130.	No cover image available Children and parents's interest in TV advertisements Elucidating the persuasive intent of advertisements by SARAF, VIKAS JAIN, N C Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1131.	No cover image available Factors influencing students' preference of managment institutes A kano model analysis by BHOLA, SARANG SHANKAR NALAWADE, RISHIKESH KRISHNAJI Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1132.	No cover image available Emerging trends in distribution in the life insurance sector in India A study of a few leading players by SINHA, ABHIJIT Material type: Mixed materials Publication details: 2013 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1133.	No cover image available Supply chain management Significance in compitition by GANGULY, SUDIPTO Material type: Mixed materials Publication details: 2013 In: MANAGEMENT ACCOUNTANTM Availability: No items available. Add to cart (remove)

	1134.	No cover image available Supply chain management An indispensible tool for customer relationship management by DUTTA, RAJIB KR Material type: Mixed materials Publication details: 2013 In: MANAGEMENT ACCOUNTANTM Availability: No items available. Add to cart (remove)

	1135.	No cover image available A balanced approach towards market orientation by KAUR, GURJEET SHARMA, R D Material type: Mixed materials Publication details: 2013 In: VIKALPAM Availability: No items available. Add to cart (remove)

	1136.	No cover image available Aggressive marketing strategy following equity offerings and firm value The role of relative strategic flexibility by KURT, DIDEM JOHN, HULLAND Material type: Mixed materials Publication details: 2013 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1137.	No cover image available All that is users might not be gold How labeling products as user designed backfires in the context of luxury fashion brands by FUCHS, CRISHTOPH PRANDELLI, EMANUELA Material type: Mixed materials Publication details: 2013 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1138.	No cover image available Product design for the long run Consumer responses to typicla and atypical design at different stages of exposure by LANDWEHR, JAN R WENTZEL, DANIEL Material type: Mixed materials Publication details: 2013 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1139.	No cover image available Brand licensing What drives royalty rates? by JAYACHANDRAN, SATISH KAUFMAN, PETER Material type: Mixed materials Publication details: 2013 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	1140.	No cover image available Predicting and managing consumers' package size impressions by ORDABAYEVA, NAILYA CHADON, PIERRE Material type: Mixed materials Publication details: 2013 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

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Your search returned 1195 results.