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	1.	No cover image available Purchase decision of life insurance policyholders An outlook by RAJESWARI, K KARTHEESWARI, S Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	2.	No cover image available Coffee market liberalization and private sector performance in Tanzania by MWAKAJE, AGNES GODFREY Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	3.	No cover image available Study of the role and effectiveness of celebrities in advertisment by CHAVDA, VIRENDRA Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	4.	No cover image available Study on the effectiveness of Internet advertisements by SRIVASTAVA, VINITA MISHRA, SANJEEV KUMAR Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	5.	No cover image available Analysis of the relationship between brand loyalty and market share A comparative study of durable and non durable products in Delhi by AGARWAL, P K KUMAR, PRADEEP Material type: Mixed materials Publication details: 2012 In: INDIAN JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	6.	No cover image available Brand love by BATRA, RAJEEV AHUVIA, AARON Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	7.	No cover image available Linking customer and financial metrics to shareholder value The leverage effect in customer based valuation by SCHULZE, CHRISTIAN SKIERA, BERND Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	8.	No cover image available Consumer participation in coproduction I made it myself effects on consumers' sensory perceptions and evaluations of outcome by TROYE, SIGURD VILLADS SUPPHELLEN, MAGNE Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	9.	No cover image available Optimizing service productivity by RUST, ROLAND T HUANG, MING HUI Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	10.	No cover image available When do consumers eat more? The role of appearance self esteem and food packaging cues by ARGO, JENNIFER J WHITE, KATHERINE Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	11.	No cover image available Serivce sweethearting Its antecedents and customer consequences by BRADY, MICHAEL K VOORHEES, CLAY M Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	12.	No cover image available Developing new to the firm products The role of micropolitical strategies by SETHI, RAJESH IQBAL, ZAFAR Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	13.	No cover image available When do third party product reviewa affect firm value and what can firms do? The case of media critics and professional movie reviews by CHEN, YUBO LIU, YONG Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	14.	No cover image available Multi indntification foci and their countervailing effects on salespeople's negative headquarters stereotype by WIESEKE, JAN KRAUS, FLORIAN Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	15.	No cover image available How and when does customer orientation influence frontline employee job outcomes? A meta analytic evaluation by ZABLAH, ALEX R FRANKE, GEORGE R Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	16.	No cover image available Dealing with institutional distances in International marketing channels Governance strategies that engender legitimacy and efficiency by YANG, ZHILIN SU, CHENTING Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	17.	No cover image available Marketing performance measurement systems Does comprehensiveness really improve performance? by HOMBURG, CHRISTIAN ARTZ, MARTIN Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	18.	No cover image available Unprofitable cross buying Evidence from consumer and business markets by SHAH, DENISH KUMAR, V Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	19.	No cover image available Ading bricks to clicks Predicting the patterns of cross channelelasticities over time by AVERY, JILL STEENBURGH, THOMAS J Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

	20.	No cover image available Customer uncertainty following downsizing The effects of extent of downsizing and open communication by HOMBURG, CHRISTIAN KLARMANN, MARTIN Material type: Mixed materials Publication details: 2012 In: JOURNAL OF MARKETINGM Availability: No items available. Add to cart (remove)

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Your search returned 209 results.