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61.
Portfolio dynamics and alliance termination The contingent role of resource dissimilarity by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: JOURNAL OF MARKETINGM
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62.
When value trumps health in a supersized world by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: JOURNAL OF MARKETINGM
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63.
Targting revenue leaders for a new product by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: JOURNAL OF MARKETINGM
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66.
Online buying behaviour of Netizens A study with reference to coimbatore, Tamil Nadu by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: INDIAN JOURNAL OF MARKETINGM
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69.
Is feminine perfection still good for sales by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: INDIAN MANAGEMENTM
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70.
Will value Co-creation help the bottom of the pyramid by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: INDIAN MANAGEMENTM
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71.
How far is too far by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: INDIAN MANAGEMENTM
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72.
Growing existing customers' revenue streams through customer referral programs by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: JOURNAL OF MARKETINGM
Availability: No items available.

73.
Consumer evaluations of sale prices Role of the subtraction principle by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: JOURNAL OF MARKETINGM
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74.
When do transparant packages increase food consumption by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: JOURNAL OF MARKETINGM
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75.
76.
How women decide by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: HARVARD BUSINESS REVIEWM
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77.
The truth about customer experience by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: HARVARD BUSINESS REVIEWM
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78.
Measuring customer based brand equity using Aaker's model by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: INDIAN JOURNAL OF MARKETINGM
Availability: No items available.

79.
Role of music on perceivd price in retail stores by
Material type: Mixed materialsMixed materials
Publication details: 2013
In: INDIAN JOURNAL OF MARKETINGM
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80.
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