Results of search for 'ccl=su:{MARKETING MANAGEMENT}' › Shaheed Sukhdev College of Business Studies Library catalog

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	261.	Marketing communication Principles and practice by VAREY, Richard J [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON ROUTLEDGE 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 VAR-P2. Add to cart (remove)

	262.	Successful marketing communications A practical guide to planning and implementation by ACE, Cathy [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON BUTTERWORTHS 2001 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ACE-P1. Add to cart (remove)

	263.	Framework for marketing management by KOTLER, Philip [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATION 2001 Availability: Items available for loan: SSCBS Library (4)Call number: 658.8 KOT-P1, ... Add to cart (remove)

	264.	Improving marketing effectiveness The methods and tools that work best by SHAW, Robert [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON ECONOMIST BOOKS 1998 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SHA-N8. Add to cart (remove)

	265.	Business marketing management A strategic view of industrial and organizational markets by HUTT, Michael D SEPH, Thomas W [] Edition: Ed 7 Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK HARCOURT 2001 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HUT-P1. Add to cart (remove)

	266.	International purchasing and management by BRANCH, Alan [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: SINGAPORE THOMSONS 2001 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BRA-P1. Add to cart (remove)

	267.	Kotler on marketing How to create, win and dominate markets by KOTLER, Philip [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 1999 Availability: Items available for loan: SSCBS Library (2)Call number: 658.8 KOT-N9, ... Add to cart (remove)

	268.	Radical marketing From harvard to harley, lessons from ten that broke the rules and made it big by HILL, Sam RIFKIN, Glenn [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK HARPER-COLLINS 1999 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HIL-N9. Add to cart (remove)

	269.	Effective marketing by HINGSTON, Peter [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONGON DORLING KINDERSLEY 2001 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HIN-P1. Add to cart (remove)

	270.	Counterintutive marketing Achieve great results using uncommon sense by CLANCY, Kevin J KRIEG, Peter C [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 2000 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 CLA-P0. Add to cart (remove)

	271.	PIMS principles Linking strategy to performance by BUZZELL, Robert D GALE, Bradley T [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK FREE PRESS 1987 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BUZ-M7. Add to cart (remove)

	272.	Marketing channels by COUGHLAN, Anne T ANDERSON, Erin [] Edition: Ed 6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATION 2001 Availability: Items available for loan: SSCBS Library (10)Call number: 658.8 STE-N6;P1, ... Add to cart (remove)

	273.	Differentiate or die Survival in our era of killer competition by TROUT, Jack RIVKIN, Steve [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: CHENNAI EAST WEST BOOKS (MADRAS) PVT LTD 2000 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 TRO-P0. Add to cart (remove)

	274.	Marketing management by KOTLER, Philip [] Edition: Ed 11 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI PEARSON EDUCATION 2003 Availability: Items available for loan: SSCBS Library (17)Call number: 658.8 KOT-M8;P3, ... Not available: SSCBS Library: Checked out (1). SSCBS Library: Lost (13). Add to cart (remove)

	275.	Marketing management Planning, implementation and control by RAM, B NAMAKUMARI, S [] Edition: Ed 3 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI MACMILLAN PUBLISHERS INDIA LIMITED 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAM-N5;P2. Add to cart (remove)

	276.	World class supply management Key to supply chain management by BURT, David N DOBLER, Donald W [] Edition: Ed 7 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BUR-P3. Add to cart (remove)

	277.	Genie's wisdom A fable of how a CEO learned to be a marketing genius by TROUT, Jack [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: CHENNAI EAST WEST BOOKS (MADRAS) PVT LTD 2003 Availability: Not available: SSCBS Library: Lost (1). Add to cart (remove)

	278.	Service marketing Integrating customer focus across the firm by ZEITHAML, Valarie A BITNER, Mary Jo [] Edition: Ed 3 Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI TATA MCGRAW-HILL 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ZEI-P0;P3. Add to cart (remove)

	279.	Essentials of services marketing Concepts, strategies and cases by HOFFMAN, K Douglas BATESON, John E G [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: SINGAPORE THOMSONS 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 HOF-P2. Add to cart (remove)

	280.	Power of effective marketing by ZIKMUND, William G D'AMICO, Michael [] Edition: Ed 3 Material type: Text; Format: print ; Literary form: Not fiction Publication details: SINGAPORE THOMSONS 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 ZIK-N4;P2. Add to cart (remove)

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